Growth Operations

Marketing

Ads, GoHighLevel, lead tracking, and landing-page strategy for rental growth and remarketing.

Open Task Board
Facebook AdsLead gen
Google AdsSearch intent
GoHighLevelCRM + automations

Paid Acquisition

Facebook Ads and Google Ads for STR and rental lead generation.

  • Campaign performance
  • Lead capture tracking
  • Budget pacing

GoHighLevel CRM

Manage lead pipelines for furnished finder, Hemlane, STR inquiries, and remarketing.

  • Lead lifecycle
  • Automation sequences
  • Source attribution

Website & Landing Pages

Route traffic to conversion-focused STR websites and landing pages.

  • Booking funnels
  • Lead forms
  • Tracking pixels
Desi should own the visual system here. Marketing should feed lead tasks into the shared board so Nan and Chief can route them.